Ways in which teaser trailers differ from theatrical trailers:
- Length- Teaser trailers are often only 30-60 seconds compared to theatrical trailers which on average last for about 2 minutes.
- Content- Teaser trailers often contain little , if any, actual film footage, there is often a focus on production values.
- Release-Teaser trailers are released long before theatrical trailers, normally one to one and a half years before the films release.
- Film budget-Teaser trailers are often only released to advertise high budget, popularly-themed films or sequals.
- Purpose- The purpose of teaser trailers is to build hype for a film and let the target audience know that the film will be released in the future, it is not o much about the content or plot of the film.
- Production- Teaser trailers are often created whilst the film is still in prouction, this means that scenes in teaser trailers may be edited or removed by the final realease of the film.
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